Sales Executive

This role involves driving dealership revenue by managing the end-to-end customer journey from initial inquiry to vehicle delivery. The focus is on building strong relationships with prospective buyers and ensuring a premium showroom experience that aligns with brand standards.

Key Responsibilities

• Manage walk-in customers and provide detailed product demonstrations and test drives.

• Generate new leads through cold calling, field activities, and digital inquiry follow-ups.

• Explain technical specifications, features, and value propositions of various vehicle models.

• Coordinate with the Finance and Insurance (F&I) team to assist customers with loan processing and documentation.

• Maintain and update the Dealer Management System (DMS) with accurate lead and customer interaction data.

• Handle customer objections effectively and negotiate terms to close sales in line with monthly targets.

• Organize and lead vehicle delivery ceremonies to ensure a high-quality customer handover experience.

• Participate in outdoor promotional events, roadshows, and corporate displays to increase brand visibility.

Requirements

• Graduate degree in any discipline from a recognized university.

• 1-3 years of proven experience in retail sales, preferably in the automotive or consumer durable industry.

• Valid permanent two-wheeler driving license is essential.

• Fluency in the local regional language and functional proficiency in English.

• Ability to work a standard 6-day work week including weekends and holidays.

• Strong interpersonal and persuasive communication skills.

Preferred

• Prior experience working with an authorized OEM dealership network.

• A valid four-wheeler driving license.

• Basic understanding of automotive insurance (IRDA) and retail finance processes.

Skills

Technical

CRM/DMS Software Proficiency, Sales Funnel Management, Product Demonstration Skills, Lead Prospecting

Soft Skills

Customer Relationship Management, Negotiation, Active Listening, Time Management

Qualifications

Education: Graduate (B.A., B.Com, B.Sc., BBA, or equivalent)

Experience: 1 to 3 years in a sales-driven environment

Certifications: OEM Sales Process Certification (preferred), Test Drive Certification

Work Environment

This is a dynamic, on-site role based at the dealership showroom. It requires a professional dress code, high energy levels for floor management, and occasional travel for field visits and customer meetings.

Growth Opportunities

High-performing individuals can progress to Senior Sales Consultant or Team Leader positions within 24 months. The role offers exposure to OEM-level training and certification programs.