Sales Executive

Job Description

This role involves managing the end-to-end customer journey from initial inquiry to final vehicle delivery at an authorized automotive dealership. It focuses on achieving monthly sales targets through proactive lead management and delivering a premium showroom experience to potential buyers.

Key Responsibilities

Conducting detailed product demonstrations and vehicle walk-arounds to highlight features, safety ratings, and technology.

Managing the entire sales funnel using Dealer Management Systems (DMS) and CRM tools to ensure zero-drop in lead follow-ups.

Organizing and executing customer test drives while strictly adhering to safety protocols and company-mandated routes.

Assisting customers with finance and insurance documentation in close coordination with F&I executives to facilitate loan approvals.

Negotiating price points and closing deals within authorized margins to meet individual and showroom sales targets.

Ensuring a seamless vehicle delivery process (PDI coordination) and conducting post-delivery satisfaction calls to build long-term loyalty.

Generating new leads through outdoor marketing activities, corporate displays, and referral programs.

Requirements

Minimum 3 years of experience in automotive retail or high-value consumer durable sales.

Valid four-wheeler driving license is mandatory for conducting customer test drives.

Proven track record of meeting or exceeding monthly retail sales targets.

Fluency in the local regional language and a professional command over English.

Proficiency in using CRM software and mobile lead management applications.

Strong understanding of the local automotive market and competitor product positioning.

Preferred

Previous experience working with OEM-authorized dealerships.

Certification in professional sales training or brand-specific product programs.

Knowledge of motor insurance (IRDA) and automotive finance processes.

Skills

Technical

Dealer Management System (DMS), CRM Lead Management, Microsoft Office Suite, Digital Product Presentation

Soft Skills

Consultative Selling, Persuasive Negotiation, Active Listening, Customer Relationship Management, Conflict Resolution

Qualifications

Education: Graduate in any stream (BBA, B.Com, or B.Sc. preferred)

Experience: 3-5 years in Automotive Sales

Certifications: Valid Four-Wheeler Driving License, OEM Sales Certification (preferred)

Work Environment

Professional showroom-based role with a standard 6-day work week. Requires occasional travel for customer home visits, test drives, and corporate events.

Growth Opportunities

Potential for promotion to Team Leader (Sales) or Senior Sales Consultant roles within 18-24 months based on performance metrics and leadership potential.