Sales Consultant

This role involves managing the end-to-end customer journey from initial inquiry to final vehicle delivery within an authorized dealership environment. The successful candidate will act as a brand ambassador, providing expert guidance on vehicle features, financing options, and ownership benefits to ensure high customer satisfaction.

Key Responsibilities

• Engage with walk-in customers and digital leads to understand their vehicle requirements and budget.
• Conduct professional vehicle demonstrations and test drives while highlighting key USPs and technical specifications.
• Manage the complete sales pipeline within the Dealer Management System (DMS) ensuring accurate data entry.
• Coordinate with the finance and insurance team to offer competitive loan products and value-added services to customers.
• Perform diligent follow-ups with prospects to ensure a seamless conversion process.
• Ensure timely documentation and compliance with RTO registration procedures and vehicle delivery protocols.
• Maintain high levels of customer satisfaction scores (CSI) through personalized post-sales engagement.
• Participate in off-site promotional events, corporate visits, and vehicle display activities as required.

Requirements

• 3-5 years of proven experience in automotive retail sales or a similar customer-facing role.
• Strong understanding of the local automotive market and competitor product lines.
• Valid four-wheeler driving license is mandatory.
• Ability to work in a target-driven environment with a focus on achieving monthly sales volumes.
• Excellent verbal communication skills in English and the regional language.
• Proficiency in using CRM software and basic MS Office tools.

Preferred

• Prior experience working with a major OEM dealership network.
• Certified in standard automotive sales training programs.
• Existing network of corporate or retail prospects in the assigned territory.

Skills

Technical

Product knowledge of vehicle variants and technical specifications, DMS operation, Test drive management, Lead conversion techniques, Automotive financing knowledge

Soft Skills

Negotiation and persuasion, Active listening, Time management, Professional grooming and etiquette, Conflict resolution

Qualifications

Education: Graduate in any stream (B.Com, BBA, or equivalent preferred).

Experience: 3-5 years in automotive sales.

Certifications: Valid Driving License, OEM Sales Certification (preferred)

Work Environment

This is an on-site role based at the dealership showroom. The work environment is fast-paced and professional, involving a 6-day work week with rotational off-days.

Growth Opportunities

High-performing consultants can transition into Team Leader roles, Sales Manager positions, or move into corporate account management within the dealership group network.