Sales Inhouse Trainer

🎯 1. Training & Development

• Conduct induction training for new sales consultants (process, product, CRM).

• Deliver regular refresher training on:

  • Sales techniques (closing, negotiation, objection handling)

  • Customer handling & communication

• Ensure all staff are aligned with Hyundai OEM standards & processes

2. Product Knowledge Training (Hyundai Vehicles)

• Train team on:

  • Model variants, features, pricing

  • Competitor comparison (Maruti, Tata, Kia, etc.)

  • EV / Hybrid technologies (if applicable)

• Conduct product walkarounds & demo training

• Ensure sales staff can confidently explain features to customers

3. Sales Performance Improvement

• Analyze individual & team performance

• Identify skill gaps and create improvement plans

• Conduct:

  • Role plays

  • Mock customer interactions

  • Live floor coaching

• Help team achieve monthly booking targets & conversion ratios

🧠 4. Training Need Analysis (TNA)

• Identify training requirements through:

  • Sales reports

  • Customer feedback

  • Mystery audits

• Coordinate with Hyundai regional training programs

• Nominate staff for OEM certification programs

🧾 5. Sales Process & CRM Training

• Train team on complete Hyundai sales cycle:

  • Enquiry → Follow-up → Test drive → Booking → Delivery

• Ensure proper usage of:

  • CRM tools

  • Lead management systems

• Monitor follow-up discipline and data accuracy

👥 6. Coaching & On-floor Support

• Observe live customer interactions

• Provide real-time feedback

• Support weak performers with one-on-one coaching

• Guide team during:

  • Walk-ins

  • Events / campaigns

  • High-value customer handling

📈 7. Training Planning & Reporting

• Prepare:

  • Monthly training calendar

  • Training modules & materials

• Track:

  • Attendance

  • Assessment scores

  • Effectiveness of training

• Submit reports to Sales Manager / HR / OEM

🏆 8. Customer Experience & Brand Standards

• Ensure team follows Hyundai showroom standards

• Train on:

  • Greeting etiquette

  • Test drive experience

  • Delivery ceremony

• Improve customer satisfaction (CSI scores)

🤝 9. Coordination & Stakeholder Management

• Work closely with:

  • Sales Manager

  • Branch Head

  • OEM Trainers (Hyundai)

• Align training with business targets & campaigns

🛠️ 10. Continuous Improvement

• Update training content based on:

  • New Hyundai launches

  • Market trends

  • Competitor strategies

• Introduce new methods:

  • Digital training

  • Video learning

  • Gamification

✅ Key Skills Required

• Strong automobile product knowledge (Hyundai models)

• Excellent communication & presentation skills

• Sales expertise (retail / showroom sales)

• Coaching & mentoring ability

• Analytical thinking (performance tracking)