Sales Trainer

This role is responsible for driving excellence across our sales force by designing and delivering high-impact training programs that align with organizational objectives. You will play a pivotal role in enhancing the competency of our sales teams through classroom sessions, on-the-job coaching, and the implementation of innovative sales methodologies tailored for the Indian automotive market.

Key Responsibilities

• Develop and conduct comprehensive induction and product training programs for new sales consultants and executives.
• Execute continuous training modules on sales processes, objection handling, and closing techniques to improve conversion rates.
• Monitor showroom floor performance and provide real-time feedback to the sales team to ensure adherence to standard operating procedures.
• Analyze sales performance data and CRM reports to identify training gaps and design targeted development interventions.
• Facilitate role-play sessions and mock test-drive scenarios to build confidence and customer-centricity in the sales team.
• Collaborate with the dealership leadership team to align training initiatives with monthly and quarterly sales targets.
• Manage the training calendar and maintain accurate records of employee development and assessment scores.

Requirements

• 3-5 years of experience in sales training, preferably within the Indian automobile or retail sector.
• In-depth knowledge of automotive sales processes, including lead management and digital enquiry handling.
• Proven track record of improving sales team performance through structured training and coaching.
• Ability to travel to various dealership locations within the assigned region.
• Strong command of English and the relevant local regional language for effective communication.
• Proficiency in MS Office Suite, specifically PowerPoint and Excel for reporting.

Preferred

• Prior experience in managing a sales team as a Team Leader or Sales Manager.
• Certification in professional training or instructional design.
• Experience with CRM tools like Salesforce, Zoho, or OEM-specific dealer management systems.

Skills

Technical

Instructional Design, Sales Methodology Implementation, Data Analysis and Reporting, CRM Software Proficiency, Automotive Product Knowledge

Soft Skills

Public Speaking and Presentation, Conflict Resolution and Coaching, Interpersonal Communication, Empathy and Cultural Sensitivity, Time Management

Qualifications

Education: Graduate degree in any discipline; MBA in Marketing or HR is highly preferred.

Experience: 3-5 years of relevant experience in training or automotive sales management.

Certifications: Train the Trainer certification, Valid two-wheeler or four-wheeler driving license

Work Environment

We foster a collaborative and positive team culture that values work-life balance and professional flexibility. You will work in a dynamic, on-site environment where continuous learning and career advancement are embedded into our organizational DNA.

Growth Opportunities

We offer a clear career progression path into senior training management, regional operations, or sales leadership roles. Employees benefit from our robust internal Learning & Development programs and the prestige of working with a leading brand in the Indian automotive industry.